SEASONED EATINGS:

PRINGLES GETS PERSONAL WITH LAUNCH OF PERSONALISED NAME
TUBES THIS CHRISTMAS

• It’s crunch time for festive gifting - for the first time ever in the UK and Ireland, Pringles is launching personalised tubes
• Alongside some of the most popular names, Pringles has got the VIPs covered too, with tubes for ‘Bestie’, ‘Bae’, ‘Nan’, ‘Bro’ and more
• Pringles personalised tubes are available across the iconic Original, Salt & Vinegar, Texas BBQ and Sour Cream & Onion flavours
• The tubes roll out in stores throughout October

This Crispmas, Pringles is putting a name to your favourite snack, with its first-ever personalised tubes launching in the UK and Ireland throughout October - just in time to add a little more character and crunch to festive gifting.

Pringles crunched ONS data of the most popular names* - from Sarah, Laura and Emma to Michael, James and Harry - plus playful picks for the people at the top of your snack-sharing list, including ‘Mum’, ‘Dad’, ‘Bestie’, ‘Bae’, ‘Nan’, ‘Bro’, ‘G.O.A.T’ and ‘Queen’, to create the perfect tubes. All that’s left is to match them with their dream flavour …

Luckily, Pringles is set to satisfy the tastebuds of snack aficionados everywhere, whatever their preference, as the personalised tubes will be available across four iconic flavours: Original, Salt & Vinegar, Texas BBQ and Sour Cream & Onion.

So whether you're shopping for your snack-loving BFF, stacking stockings for your Mate, or making sure the G.O.A.T gets the recognition they deserve, there's a tube for them. All that’s left to do is pick your person and Pass the Pringles …

Seanáin McGuigan, Brand Manager at Pringles said: “Pringles fans love our distinctive flavours, but this year we wanted to create a new way to make their favourite crisps feel uniquely theirs. And with Christmas all about bringing people together, personalised tubes are perfect for making playful connections, sharing a laugh and of course, passing the Pringles. We know gifting can be a bit of a handful, so we’re making it easier than ever to give a present that’s personal, playful and, most importantly, stacked with flavour.”

And for even more festive fun, due to popular demand, Pringles is also bringing two iconic Christmas flavours back to shelves. Pigs in Blankets– one of last year’s most sought-after tubes – is back, giving fans a taste of the big day before it arrives, whilst Baked Cheese Garlic & Herbs has returned to stores, offering all the gooey, delicious flavours of baked festive cheese, in classic Pringles form for the perfect seasonal snack.

*Names chosen from ONS data from 1994 to feature those most familiar among today’s millennial gift-givers, alongside nicknames and terms of endearment designed to include as many people as possible during a limited initial rollout.

• Personalised Tubes Product flavours: Original, Salt & Vinegar, Texas BBQ and Sour Cream & Onion
  • Rolling out in stores throughout October
• Pringles Pigs in Blankets & Pringles Baked Cheese Garlic & Herbs
  • Widely available in stores now