Make a splash and stay fit with Kellogg's free swim vouchers

Kellogg's has promoted and supported swimming in the UK since 1996. We are currently in the
middle of a three year, £3m partnership with the Amateur Swimming Association to help
thousands of people get active by swimming as a regular part of their lives.

There are four elements to our swimming programme:

  • The Kellogg’s / ASA Awards scheme

    Since 1996 Kellogg’s has sponsored the most successful awards scheme in British sport.
    So far more than 11 million awards have been achieved by children and adults all over the UK.

  • Kellogg's Swim Active

    Over three years Kellogg's Swim Active will enable more than 100,000 non-swimmers to get
    active in the pool by encouraging children and their families to swim regularly.

  • World Swimming Championships 2008

    Kellogg's are proud to announce that they are an official supplier and legacy partner of the World
    Swimming Championships 2008 in Manchester. As part our involvement, Kellogg's will also be
    helping 50 local people to become trained in swim coaching.

Kellogg's   Swimming

Kellogg's is sponsoring 10 young swimmers, collectively known as Team Kellogg's
to ensure that they have the best chance of succeeding on the world stage.

This elite young squad of British aquatic athletes will receive funding from Kellogg's to support
their training and ensure they have every opportunity to gain medal success in the pool.

TEAM KELLOGG'S NEWS: Athletes shine at the World Swimming Championships in Manchester! Find out more...


Sam Hynd
Set yourself a swimming goal and see if you can achieve it with the Kellogg's Free Swim Challenge. You can do it – good luck!
Sam Hynd

European & British Record Holder & World Number 2 in L/C S8 400 Freestyle

Lizzie Simmonds
Swimming with your friends and family is great fun. That's how I started, & it's
taken me all over the world!
Lizzie Simmonds

European Junior Champion and Commonwealth Record Holder