Green Projects
We strongly believe our commitment to the environment should reach beyond the boundaries of our sites, which is why we're currently involved in two wider activities. If we can lend support to some of the causes dedicated to looking after the planet, we might inspire others to do the same. Our main focus are activities that lead to changes in behaviour.
Climate Week 21-27 March 2011
As one of four supporting partners of Climate Week, Kellogg’s will be helping this initiative in its aim to raise awareness of the consequences of climate change, and inspire people to act now.
Chief Executive of Climate Week, Kevin Steele, says: "Climate Week will shine a spotlight on the whole range of technological innovations, low-carbon products and services, community action and new ways of doing things. We’re delighted to have secured such prestigious partners who are dedicated to supporting this important cause.”
Green Living Consortium
Kellogg’s is proud to be a partner of the Green Living Consortium; a coalition that advises the government on helping people live greener lives. It does this by looking at the types of environmental policies that can be put in place and how practical they are, so that the government can encourage change in ways that both inspire and make sense to the public.
Working with the European Federation of Food Banks
Sometimes we have good quality food that we can't sell in the usual way. This might be food close to its 'best by' date, or it may be food whose packaging has been slightly damaged during storage or transport. Where we can, we're working with Food Banks, who take this surplus food and distribute it to people who need it most. We work with Food Banks in the UK, Spain, Germany, Belgium, Italy and France.
In the UK we've teamed up with a Food Bank called FareShare. They take food from our Manchester site and distribute it to community-based organisations all over the UK. The organisations can then in turn pass it on more effectively because they know where it's needed specifically in a given area.
Small amounts of our food waste (grain that gets spilled on to the floor, for instance) is not fit for human consumption; but rather than throw it away we work with companies who convert this waste into animal feed, giving it a valuable use. Our primary objective, though, is not to generate waste in the first place.