You are here:

New Kellogg's Special K Sustain

"When I’m watching my shape, I pay attention to what I eat for breakfast. But I often find that most things just don’t fill me up enough and by mid morning I feel hungry again."

Does this sound familiar? Introducing Special K Sustain - a tasty new wholegrain flake cereal with protein and fibre that can help you feel satisfied for longer.

Special K Sustain contains deliciously toasted rice and wheat flakes with just a touch of honey blended together with tasty crunchy cereal bites.

How does it work?

Diets high in protein and fibre have been shown to help you to feel fuller for longer. Special K Sustain contains natural soya protein and fibre sourced from wheat which can help you to feel fuller for longer.

But why?

Evidence suggests that high protein diets can help to produce feelings of being full and suppress your short term food intake e.g. at the next meal. There is also good research in support of fibre’s role in producing feelings of fullness. A high fibre diet can help you to feel full due to high fibre foods often taking a longer time to chew, and also that fact that many high fibre foods are bulky and can absorb water in the gut, expanding like a sponge.